High-resolution multimedia TFT displays for the purpose of showing information in lifts are still relatively rarely seen in these days. However, they have a decisive advantage with regard to the delivery of information: In a closed space like the lift you have the full attention of people because the lift display is the only medium in sight. This means that the lift is the only place where you messages will be seen without any distraction and this point is essential when it comes to advertising! Companies and people who want to get their messages noticed can now make use of this advantage effectively with flexyPage Campaign.
What is flexyPage Campaign?
flexyPage Campaign is a new, web-based software for the creation, management, planning and publishing of advertising campaigns and announcements in lifts. It is an extension to the previous information presentation on flexyPage displays in lifts. Up to now, all lift information, such as direction of travel, floors or residents per floor could be displayed dynamically on the screen. With flexyPage Campaign you can now display dynamic advertising content in addition to all lift information and thus create a new driving experience for your visitors.
How does flexyPage Campaign work?
flexyPage Campaign offers different functional areas. For example, you can upload and save media and create your own advertisement. The flexyPage Campaign media library provides enough storage so that you can create and organize all of your content as you wish. In the campaign area you plan and create new advertising campaigns. This section also allows you to select any number of advertising content from the media library and compile it into an individual campaign. In the last step, you can roll out the campaigns you have created by assigning them to on one or more devices or even device groups.
Displaying advertisement dependent on the lift status
When creating your advertising campaign you can not only specify the duration and time during which your advertisement is displayed, but also in connection with a special lift status (event). This option allows you to display a different advertisement on the third floor than on the first floor, for instance. You can also choose to show your advertisement on the display screen only during a special ride. This special functionality lets you create very exclusive and targeted campaigns.
Extra comfort through automatisation
During the roll-out of your campaign your advertisement will automatically be integrated into the existent screen design of your flexyPage display and shown in the lift without having to adjust any other settings. There is no easier way to bring your advertisement onto the screen and into the lift as simple and as fast as this!
Creating advertising campaigns in no time
You don’t have to panic when it comes to complicated menu navigation, confusing structures or information overflow. When using flexyPage Campaign for the first time, you won’t need hours to get an understanding of the software. Thanks to the clearly structured user interface design of flexyPage Campaign, you always keep an overview of all of the available functions and options and you can orientate yourself very easily. The supporting buttons are clearly visible and cleverly positioned - they will guide you from one step to the next in the creation of your own campaign. Another plus of flexyPage Campaign is, the focus on the essential functions: The high aspiration for an excellent usability of the software guarantees a quick and easy use so that you will have your campaign ready in just a few clicks - it is that easy!
Create users and jointly work on campaigns
The creation and adding of users gives you the opportunity to jointly work on campaigns. This means that you can plan and organize all of the different steps in the creation process of your campaign. Additionally, you can assign users to single campaigns so that they can further adjust and work on it. You can also create users that are solely responsible for the creation of the advertisement and that will take over the creative part.